JAC Motors: The Company
JAC has experienced years of solid growth since it entered the South African market in 2017. In Part 1, we covered the beginnings and remarkable journey that has driven JAC to the forefront of the global automotive industry. Now, in Part 2, we journey further into the company’s foundational values, innovative spirit, and ongoing commitment to shaping the future of mobility.
Forget Normal
JAC Motors’ tagline, “Forget Normal,” is not only about offering vehicles equipped with unmatched high-tech features and affordable price points but also about its vision to change the way consumers look at cars. Through initiatives such as electric and autonomous vehicle development, smart connectivity features, and eco-friendly design practices, JAC Motors empowers consumers to reimagine their relationship with cars.
JAC remains committed to the central ideology, “quality is the cornerstone of survival and progress.” Guided by the principle of delivering first-rate products, cutting-edge technology, continual enhancement, and genuine service to ensure customer satisfaction, the company upholds its dedication to excellence at every stage of its operations.
Driving Manufacturing Transformation
With an annual production capacity of 1,000,000 units, JAC continues to enhance its superiority in manufacturing, technology, brand image and sales network through rapid development. The renowned car manufacturer possesses advanced smart manufacturing capabilities characterised by precision and efficiency.
It has established eight major production bases in China and 19 KD (knock-down) factories abroad, complemented by a network of over a thousand sales and service outlets. Among its notable production facilities is the NIO factory, a state-of-the-art facility exclusively dedicated to manufacturing NIO electric vehicles.
Regionally, over and above the expanding dealer network of more than 60 dealers in South Africa, JAC Motors has extended beyond our local borders to neighbouring countries like Eswatini, Lesotho, Malawi, Namibia, Zambia and Zimbabwe.
JAC Motor’s global expansion strategy has played a pivotal role in establishing its presence in key markets worldwide. The company’s strategic partnerships and joint ventures with international automotive giants like VW, technology companies, and governmental organisations leverage expertise and grant access to new markets, enabling JAC Motors to cater to a diverse customer base.
Future Outlook
Backed by a rich history, advanced manufacturing processes, and global partnerships, JAC Motors is poised for substantial future expansion. Furthermore, through continuous innovation and a customer-centric approach, JAC Motors is well-positioned to capitalise on emerging opportunities and deliver a diverse lineup of EVs and durable utility models with superior performance and payload credentials compared to its rivals.
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